Deal Desk

Hold the line on every deal.

The best price list in the world is worth nothing if it gets renegotiated one deal at a time. Deal Desk is where the pricing you approved becomes the floor your team actually quotes from.

The problem

Your pricing survives the boardroom and dies at the deal desk.

A price increase gets approved in March. By September the average deal is discounted back past where it started, because every individual concession was defensible and nobody was measuring the aggregate. The list price never changed — the price you collect did.

Deal Desk measures that gap, then closes it with bands your approved architecture can actually support.

What it does

Measure the gap, then close it.

Your real price

Know what you actually collect

List price is a story you tell. Realized price is what lands in the bank once every concession, credit and legacy rate is counted — usually a long way apart.

Realized discount vs. policy ceiling481 invoices · TTM
SMB · inbound6%
Mid-market13%
Enterprise27% · over
Renewals9%
Policy ceiling
  • Realized vs list by segment, tier, region and deal size
  • Where discounting leaks — which cohorts, which reps, which quarters
  • The invoices behind every number, so the finding survives a challenge
A policy that holds

Discount bands your pricing can actually support

Floors and approval thresholds derived from the architecture you approved and the margin it assumes — not invented at the deal desk under quarter-end pressure.

Discount policy · approval bandsPosition: parity
Starter
10%
Growth
15%
Business
20%
Enterprise
30%
RepManagerVPCeiling = exec exception
  • Per-tier discount schedules with rep, manager, VP and exec thresholds
  • Bands tied to the approved rate card, so they move when pricing moves
  • The rationale attached, so an escalation is a decision and not a negotiation
At the point of quote

The answer before the rep has to ask

What this rep may offer this customer, and when it has to escalate — delivered where quotes actually get built, rather than in a policy document nobody opens.

Quote Q-4182 · Northwind Co.Needs VP
List price · Business, 40 seats$28,800
Requested discount18%
Quoted$23,616
Business tier · approval bandsceiling 20%
Rep ≤8%Mgr ≤14%VP ≤20%

Bands derived from the approved design and pushed to your CPQ — the quote is built and approved there, not here.

  • Per-deal guidance from the approved architecture and the customer's own history
  • Escalation only where the deal genuinely needs it
  • Outcomes feed back, so the next review knows what the market really paid
In detail

What runs today, and what doesn't yet.

Deal Desk is earlier than Pricing Lab. The analysis and the policy are real and delivered today; the in-product execution surface is being built. We would rather you knew which was which before a call than after one.

Analysis
Realized-price and discount analysis on your own invoicesAvailable
Leakage by segment, tier, region and deal sizeAvailable
Discount waterfall from list to collectedAvailable
Policy
Per-tier discount schedules with approval thresholdsAvailable
Bands derived from the approved rate cardAvailable
Policy management surface in-productPreview
Execution
Guidance delivered into CPQ and CRMPreview
Per-quote approval routingPreview
Deal outcomes fed back into the next pricing reviewPreview

Available means it runs today. Preview means your pricing expert delivers it by hand while the product surface is built — you get the output, not the screen.

Questions

The things people ask first.

Is this a CPQ system?

No, and it isn't trying to replace one. Deal Desk decides what the guidance should be and why; your CPQ remains where quotes are assembled.

What can we get today?

The analysis and the policy: what you actually collect, where it leaks, and a discount schedule with approval thresholds derived from your approved pricing. Your pricing expert delivers those as work product — the in-product surface is still being built.

Do we need Pricing Lab first?

Not strictly, but discount bands are only as good as the architecture they defend. If list pricing is wrong, a well-enforced discount policy just protects the wrong number.

What data does this need?

Invoices and subscriptions to see realized price. CRM and quote data sharpen it considerably, and those connectors are on the roadmap rather than live.

Find out what you're actually collecting.

We'll run the realized-price analysis on your own invoices and show you the gap, whether or not you work with us.